Turn on the light on the money slipping out of your account.
- Points
- 16
- Layers
- 04
- Input
- Meta / Google CSV
- Delivery
- 48 h
- Review
- Human
Ascensa Audit is a transparent audit engine for Meta and Google Ads. It sweeps 16 points across 4 layers against a rubric you can read and returns a map of the money trapped in your ad account. The owner owns the diagnosis.
01 / Reading
Four layers. 16 readings. Each with its own rubric.
Each point is scored 1 to 5. Green, amber or red, and what it would take to move up a color.
Layer I
Technical foundation
Are you measuring what you pay for?
- 01Pixel and tracking3/5 Amber
- 02Attribution and windows2/5 Red
- 03Campaign structure4/5 Green
- 04Conversion setup3/5 Amber
Layer II
Audiences
Are you paying twice for the same person?
- 05Prospecting audiences4/5 Green
- 06Retargeting3/5 Amber
- 07Exclusions1/5 Red
- 08Overlap and fragmentation5/5 Green
Layer III
Creative
Do your ads sell, or just spend?
- 09Variety and rotation3/5 Amber
- 10Creative fatigue2/5 Red
- 11Formats and placements4/5 Green
- 12Copy and value proposition3/5 Amber
Layer IV
Budget logic
Are you scaling, or burning cash?
- 13Budget allocation2/5 Red
- 14ROAS and cut-off metrics4/5 Green
- 15Scaling rules3/5 Amber
- 16Bidding strategy5/5 Green
02 / Principles
An audit you can read, not a black box.
- 01
- Transparent
- Every point has an explicit rubric. You see why a score is red and what would turn it green. No black box.
- 02
- Yours
- The diagnosis, the data and the report belong to the owner. The engine works for you and ties you to no one.
- 03
- In money
- Every finding is translated into trapped budget and a concrete action, not vanity metrics.
- 04
- Origin
- Built by a paid media operator with 8+ years and more than $2M managed across Spain, LATAM and the US.
03 / Process
From CSV to money map.
- Step 01
Upload the CSV
Export your Meta or Google Ads account and answer a few business questions. No access to grant, nothing to install.
- Step 02
The engine sweeps 16 points
Each point is scored 1 to 5 against a public rubric and benchmarked against your industry.
- Step 03
Get your money map
Findings ranked by money and the 3 levers that return the most, reviewed by a person before they reach you.
48h with human review